For the past 5+ years Avina has been promoting curated Lucknowi Chikankari to discerning customers in Mumbai.
The Chikankari business started with the objective of making a positive difference to the lives of Chikankari artisans, help them live a life of dignity and ensuring the continuity of a now fading art.
Avina's efforts have been facing challenges from lack of awareness, competition from machine made faux Chikankari and lack of talent due to traditional and highly skilled artisans seeking employment in other sectors due to the paucity of work.
We are attempting to ensure the survival of the more intricate design techniques - the skills for which are now fading and need to be revived.
Avina is now aiming to address this issue by organising skilled artisans to train a new generation of budding artisans.
Seek more specialised assignments by reaching the right audience such as leading global fashion houses and provide intricate handmade Chickankari designs.
Ensuring high quality supply and regular incomes for artisans.
